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“A must-read for healthcare software, services, and technology leaders.”
—Scott Whyte, Partner, Health Enterprise Partners
ACCELERATE GO-TO-MARKET MATURITY
“Light Your Sales FUSE” gives you a replicable process to improve long-term sales performance across all products and services.
- Increase sales by 20% to 100% in four to 12 months.
- Shorten time to first close by 40% to 75%.
- Increase deal size 20% to 100%.

THE FUSE PROCESS
SalesSparx FUSE (for “focus, unite, sell, expand”) is an iterative process to improve go-to-market maturity.
Focus
Establish an aggressive but achievable sales target and a mission-driven target to make healthcare better.
Unite
Sell
Expand
Repeat the process to scale sales.
“Light Your Sales FUSE” shows you how to put this formula to work.
OVERCOME THE BARRIERS TO GROWTH
- Selling into healthcare is extremely complex.
- New technologies generate lots of noise.
- Stressed healthcare providers resist new products and services.
And of course, every company can use more leads.
“Light Your Sales FUSE” provides the tips, tactics and strategies to overcome these and other barriers.
LEARN FROM CASE STUDIES, STEPWISE INSTRUCTIONS AND MORE
“Light Your Sales FUSE for Explosive Customer Growth” is 166 information-packed pages of ways to grow your company.
If you’re new to healthcare, break into the market faster.
Differentiate yourself in a commoditized market.
Overcome buyer reluctance to change.
You know your product is good. Now get more potential buyers to take notice.