Light Your Sales FUSE
For Explosive Customer Growth
Light Your Sales FUSE is a valuable resource for any B2B sales team looking to scale their business and drive revenue growth. Written by Reese Gomez, the CEO of SalesSparx, this book provides expert insights and practical tactics for collaborative and iterative selling in complex solutions markets. Backed by years of sales leadership experience, Light Your Sales FUSE is a must-read for any sales professional seeking to drive sustainable and profitable growth in their organization.
It provides a versatile approach to accelerate go-to-market (GTM) maturity and sales for not only reaching but exceeding short-term and long-term scaling objectives. SalesSparx’s FUSE (FOCUS UNITE SELL EXPAND) method is a replicable formula for synchronizing company functions, quickly adapting to market conditions, and closing GTM capability gaps to accelerate growth. Supplying you with a proven roadmap for driving rapid goal attainment and revenue generation, Light Your Sales FUSE prepares organizations to push innovations to market. This book provides case studies specific to healthcare software, services, and technology companies but can be used by any B2B company that sells complex solutions regardless of industry.