Greg Rosner
Greg Rosner fixes ineffective marketing and useless websites for B2B founders. He’s worked with over 300 CEOs in the $5M–$50M range, helping them replace vague positioning with a story that actually sells.
He’s the creator of the Magnetic Messaging Framework, a proprietary system for getting to the one true thing a company should be saying, then building the website, sales narrative, and AI-trained voice around it.
His background is unconventional. He studied communication design and applied psychology at The Cooper Union, where the curriculum blends art, architecture, and engineering. That mix shows up in how he works: part strategist, part diagnostician, part builder.
Greg’s clients don’t hire him because their product is bad. They hire him because their story is costing them deals.
Superpowers
- Truth Extractor: Greg has an uncanny ability to sit with a founder, ask the right questions, and pull out the real story, not the investor pitch version, not the website version, the true one they’ve never said out loud. Most founders know what they do. Greg finds how to say it so buyers actually care.
- Narrative Gap Detector: Greg sees the distance between what a company actually does and what they’re saying about it. Fast. He walks into an engagement with a messy transcript and a broken website and comes out with the one sentence that makes the right buyer stop scrolling.
- Framework Builder: Greg doesn’t just fix messaging once. He builds the system that makes it repeatable. The Magnetic Messaging Framework gives founders a single source of truth that drives the website, the sales narrative, and every AI-trained asset downstream.
- Straight Talker: Greg says the thing other consultants dance around. “Your website is the problem.” “You’re leading with features nobody cares about.” That candor is rare and it’s what gets founders unstuck faster than any audit or strategy deck ever could.
